The world's biggest Starbucks just opened in Shanghai!

At the Starbucks Roastery in Shanghai small-lot coffees are loaded for roasting in front of a two-story 40-ton copper cask on which traditional Chinese chops or stamps are displayed to tell the story of Starbucks and its Reserve coffee. (Courtesy of S

As customers enter the new Roastery, they are greeted by the sight of a two-story, copper cask, adorned with more than 1,000 traditional Chinese chops (or stamps) that have been hand-engraved to narrate the story of Starbucks and coffee.

Customers can watch coffee beans being roasted, try some of the high-end products and even interact with the store through an augmented reality mobile app on their phones and tablets. "Now in Shanghai you can see Starbucks anywhere".

Starbucks chains are viewed as upmarket destinations in China, enabling the company to extract more profits from them.

Starbucks opened its first Chinese location in 1999; the world's most populous country is also the company's fastest-growing market, boasting more than 3,000 stores across 136 cities.

On Wednesday this week Starbucks will be opening its largest cafe in the world, a sprawling 30,000 sq. ft. roastery in Shanghai, China.

The Seattle-based company is homing in on its fastest-growing market as it searches for ways to kick-start sluggish global sales after saturating the United States with lattes and cappuccinos.

US Quits Migration Pact, Saying It Infringes on Sovereignty
He added that the United States "has the experience and expertise to help ensure that this process leads to a successful outcome". The US Embassy in the United Nations said that President Donald Trump is determined to be separated from the agreement process.

In connection with the opening, the Starbucks Foundation and Starbucks China announced plans to to make charitable donations totaling approximately $20 million over the next five years to programs and projects that contribute to, "meaningful and enduring social impact through poverty alleviation by creating opportunities for groups facing barriers, strengthening partner-driven and locally relevant community engagement, and improving lives of Yunnan coffee farmers and their families".

In China, Starbucks' young baristas and shift supervisors receive a housing allowance subsidy, Wong said.

Starbucks is serving more than 5 million customers in China per week, Johnson said.

Revenue from the Asia-Pacific region accounted for nearly 15 per cent of Starbucks' revenue for the fiscal year ended in October. "Starbucks is not a premium brand any more, as when it first came".

Starbucks already has 600 stores in Shanghai, more than NY or London.

Anyway, enough shop talk about coffee shops. At more than twice the size of the original Reserve facility, the Shanghai roastery will be followed by additional Starbucks Reserve roasteries in New York, Chicago, Tokyo and Milan.

Related News:



Most liked

Neligh mourns Sydney Loofe - a 'good friend' and a 'very sweet girl'
The Lincoln woman was reported missing November 16, and Lincoln police had said she was last seen the night before in Wilber. Boswell, who was sought on a failure to appear warrant in a drug case, lives in Trenton, Missouri, the Nebraska records say.

Spain Withdraws International Arrest Warrant against Ex-Catalan Leader
Puigdemont's party, Junts per Catalunya (Together for Catalonia), could not be immediately reached for comment. His lawyer said at the weekend that Puigdemont would remain in Belgium until after the Catalan elections.

How to View and Reshare Your Archived Instagram Stories
Instagram apparently felt my pain and introduced a new Archive feature to save all of your beloved posts in one convenient place. Just tap any story in the archive to watch it - or, add it to your story again, share it as a post, or add it to a highlight .

California wildfire: Thousands evacuated in Ventura County
More than 27,000 people were evacuated and one firefighter suffered bumps and bruises in a vehicle accident in Ventura County. But the Santa Ana winds could persist into Friday or Saturday, which would likely mean an extension of both warnings.

Ravens CB Jimmy Smith Suspended Four Games for PED Violation
The Baltimore Ravens picked up their seventh win of the season and look to control the final AFC Wild Card spot. Yes, Humphrey struggled early in the second half against Marvin Jones. "We have a lot of good, young players".

Swimmer Turner Appeals Sex-Assault Conviction
Turner's victim, styled Emily Doe in court papers, has never been publicly identified. Brock Turner has appealed to have his sexual assault conviction overturned.

Boy band Rak-Su beat Grace Davies to win X Factor 2017
Seven of the X Factor's previous 13 winners have secured it - Ben Haenow's Something I Need was the most recent, back in 2014. X Factor judge Cowell also praised runner-up Grace Davies , describing her as "really an outstanding, outstanding artist".

UGA football players arrested after SEC Championship win
He was also investigated for alleged marijuana use in his dorm room last October and subsequently cleared . "It was a mistake". This would be a third violation of Georgia's drug policy, which subjects him to dismissal from the team.

Meghan Markle wears Canadian designer Mackage for first royal engagement
The adorable duo greeted a cheering crowd outside the National Justice Museum in Nottingham. Markle said she can't wait to meet the young people Prince Harry has spoken about.

Living Infant Declared Dead at Indian Hospital Narrowly Avoids Cremation
The family told the police that their 20 year old daughter Varsha had given birth to twins-a boy and girl on November 30. The family was later informed by the hospital that the twins were stillborn and handed over to the family, they said.

Sauber unveils concept 2018 Alfa Romeo livery
Even before he put his teenage years behind him back in October, he had always been the favorite to get this ride, and now it's official.

Aaron Boone: Making sense of the Yankees new manager
The average age of Girardi's first seven Yankees rosters was always between 29.3 and 31.8 years, according to Baseball Reference. Cashman made his recommendation to owner Hal Steinbrenner and a contract still has to be worked out.

Shea Patterson given permission to explore transfer from Ole Miss
The show-cause is directly related to the NCAA investigation into recruiting violations. Three years of probation from December 1, 2017, to November 30, 2020.

Ex-NSA employee pleads guilty to taking classified info home
USA officials have said that Kaspersky Lab, by virtue of being located in Moscow, is subject to Russian surveillance. The intelligence official declined to comment on whether Pho knew the software he was using at home was vulnerable.

Feds want to seize Martin Shkreli's Wu-Tang album
That means that Shkreli is (hopefully) out of this story, we're only entering a whole new chapter of who will own this one-of-a-kind album.