The world's biggest Starbucks just opened in Shanghai!

The World's Largest Starbucks Just Opened in Shanghai and We Have 1 Word Wow

As customers enter the new Roastery, they are greeted by the sight of a two-story, copper cask, adorned with more than 1,000 traditional Chinese chops (or stamps) that have been hand-engraved to narrate the story of Starbucks and coffee.

Customers can watch coffee beans being roasted, try some of the high-end products and even interact with the store through an augmented reality mobile app on their phones and tablets. "Now in Shanghai you can see Starbucks anywhere".

Starbucks chains are viewed as upmarket destinations in China, enabling the company to extract more profits from them.

Starbucks opened its first Chinese location in 1999; the world's most populous country is also the company's fastest-growing market, boasting more than 3,000 stores across 136 cities.

On Wednesday this week Starbucks will be opening its largest cafe in the world, a sprawling 30,000 sq. ft. roastery in Shanghai, China.

The Seattle-based company is homing in on its fastest-growing market as it searches for ways to kick-start sluggish global sales after saturating the United States with lattes and cappuccinos.

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In connection with the opening, the Starbucks Foundation and Starbucks China announced plans to to make charitable donations totaling approximately $20 million over the next five years to programs and projects that contribute to, "meaningful and enduring social impact through poverty alleviation by creating opportunities for groups facing barriers, strengthening partner-driven and locally relevant community engagement, and improving lives of Yunnan coffee farmers and their families".

In China, Starbucks' young baristas and shift supervisors receive a housing allowance subsidy, Wong said.

Starbucks is serving more than 5 million customers in China per week, Johnson said.

Revenue from the Asia-Pacific region accounted for nearly 15 per cent of Starbucks' revenue for the fiscal year ended in October. "Starbucks is not a premium brand any more, as when it first came".

Starbucks already has 600 stores in Shanghai, more than NY or London.

Anyway, enough shop talk about coffee shops. At more than twice the size of the original Reserve facility, the Shanghai roastery will be followed by additional Starbucks Reserve roasteries in New York, Chicago, Tokyo and Milan.

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