Valentines Day by the numbers

Don Kinzler Growing Together gardening columnist

Now just a day away, cupid's favorite holiday is certainly her busiest of the year - with Mother's Day a more relaxing second.

Whether it's a single rose or a $500 arrangement, the team at The Little Green Frog said they could cater to everyone's needs.

"We probably do anywhere between 300 to 350 deliveries, plus walk-ins that take place all day", she said. The team will turn more than 4,000 roses into arrangements for what is one of the industry's busiest times of the year. "We have a great staff that's been with us for a long time and hopefully there's no stress". "If they think they've spent 100, I might get 65, well I'm doing it based off what $65 looks like".

Over the weekend, my son and his wife came home for a brief visit, and while here they went to see his grandma.

Of course, the cheapest flowers won't always be the best.

The one-two punch of Valentine's Day on Wednesday and the run-up to the Chinese Lunar New Year in Friday are expected to create huge demand for air cargo this week, according to carrier estimates.

The most odd request was when someone brought in a portable heater to be delivered with a bunch of flowers.

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"We anticipate this being a very prosperous year for retailers focused on Valentine's Day, as consumers are feeling more confident about their financial situation and willing to spend more to celebrate".

Frank Diaz, the global marketing manager for the UPS Americas region, said the carrier has expanded its temperature-controlled floral operations in recent days "to move more than 514,000 boxes of flowers".

Inspired by her grandmother's love for planting and flowers, Brooks has run her flower shop for more than a decade. In fact, of the 48.8 million transactions recorded ahead of Valentine's Day from 2015 to 2017, a majority of them happened on February 11. Mike Regas, a salesman with the company, says their Reno-Sparks location sells flowers from Ecuador to retail shops in a market-type setting and also through delivery to stores in Nevada and the Sierra.

Valley Flowers has been sending well dressed drivers for the past several years because customers appreciate the class, Taliani said.

Traditionally, women receive the flowers but it's not the lady receiving the gift this time. "Compared to our other big days, this is our one big day that's mostly last-minute". "I love it when people give us room to be creative and not just do the standard run-of-the-mill arrangements".

"I think a combination of cut flowers and plants will always be greatly appreciated due to their longevity", McKinley said.

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